Editorial Standards
These are the standards every article on Repattern is held to. If we fall short of one, we want you to be able to point at it.
Last updated 23 July 2026
Our editorial principles
- Accuracy. A headline never claims more than the evidence supports. Where research is thin or contested, the article says so rather than rounding up to confidence.
- Independence. No advertising, no sponsored content, no affiliate links. Nobody pays to appear on this site or to influence what it says.
- Transparency. We disclose how content is made, including where AI is used, and we name our sources so you can check them.
- Plain language. Wellness writing hides a lot behind jargon. We write so the point survives first reading.
- Accountability. When we get something wrong, we correct it visibly and say what changed.
How we research and source
Content is built from primary and authoritative sources wherever a factual claim is made:
- Peer-reviewed research, cited specifically rather than gestured at
- Reputable public health bodies and established mental health organisations
- Original studies in preference to press coverage of those studies
Cultural and folkloric material — much of what circulates about dream symbolism, for example — is clearly labelled as tradition rather than evidence. It appears because it is interesting, not because it is established fact.
Our review process
- Research. Claims are gathered and traced back to their original source.
- Drafting. The article is written, with AI assistance as described below.
- Fact-checking. A person verifies every factual claim against the primary source before publication. Anything that cannot be verified is cut.
- Plain-language edit. The draft is reviewed for clarity and for tone appropriate to a mental wellness context.
- Publication. The article goes out with a byline and a publication date.
- Review. Published articles are revisited periodically, and updated where the evidence has moved.
How we use AI
AI tools are used to assist with research and drafting. They are not used to publish unreviewed content.
A person verifies every factual claim against its primary source before an article is published. Editorial responsibility for everything on this site rests with Repattern, not with a tool. Where AI output could not be verified, it does not appear.
Editorial independence
Repattern carries no advertising, no sponsored posts, and no affiliate links. No third party reviews or approves content before publication, and no commercial relationship influences what we cover or what we conclude.
If this ever changes, any commercial relationship will be disclosed at the top of the article concerned — not buried in a footer.
Scope: reflection, not clinical care
Repattern publishes general information and self-reflection material. It is not therapy, diagnosis, or treatment, and nothing here is personalised medical advice. Articles do not tell anyone to start, stop, or change treatment.
Where a topic touches on distress, the article points towards appropriate professional help rather than positioning our tools as a substitute for it. The full position is set out in our Terms of Service.
Currency and corrections
Every article carries a publication date, and updated articles are marked as such. We correct material errors openly:
- Factual errors are corrected as soon as we can, with a dated note explaining what changed.
- Substantive rewrites that alter an article’s meaning are marked as updated.
- Typos and formatting are fixed without a note.
- Articles are never silently deleted to hide a mistake. If one is withdrawn, the page explains why.
Spotted an error? Report it via the contact page, or raise it formally through complaints. More detail on our process is in how we create content.